Chances are, any book that you might write will never make you the world’s bestselling author. Sales for most books written today are pathetically low. As I noted in an earlier post, the average U.S. nonfiction book is now selling fewer than 250 copies per year and fewer than 2,000 copies over its lifetime. And very few titles are big sellers. Only 62 of 1,000 business books released in 2009 sold more than 5,000 copies, according to an analysis by the Codex Group (New York Times, March 31, 2010).
So, what about fiction? Well, somewhat more works of fiction are sold in the US than nonfiction. With greater competition, it might be fair to estimate that the average novel would sell even fewer copies than the average nonfiction book. But let’s give it the benefit of the doubt, and say that fiction sells twice or three times as well as nonfiction. That would result in the average work of fiction selling a few hundred copies. If you’ve written a novel, that might not make you feel any better.
And you might find what follows to be completely depressing.
A list of the informs us that Will Shakespeare tops the list with a total of between two and four billion copies of his work having been sold over the centuries. That probably makes Will the world’s bestselling author. However, the British mystery writer Agatha Christie is in the same league, credited with a total between those two numbers as well.
Third on the list is British romance author Barbara Cartland with between 500 million and one billion sales, followed by Danielle Steele, Harold Robbins, Georges Simenon, Sidney Sheldon, Enid Blyton, Dr. Seuss, and, finally, J. K. Rowling. The author of the Harry Potter series has sold only a paltry number by comparison, somewhere between 350 million and 450 million.
You might take this last list with that proverbial grain of salt. All the authors on this list are either English, American, or French. Surely, there are Chinese writers who would qualify for the top 10! Maybe Japanese or Russians, too.